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December 7, 2020 at 5:16 pm #10032Ginger MaiGuest
Giants of Enterprise
Seven Business Innovators and the Empires They Built
by Richard S. Tedlow
- Genres: business, leadership, history, buisness, biography, entrepreneurship, management, economics
- Format: paperback, 544 pages
- ISBN: 9780066620367 (0066620368)
- Author: Richard S. Tedlow
- Release date: July 1, 2003
- Language: english
- Publisher: Harper Business
About The Book
Seven business innovators and the empires they built.
The pre-eminent business historian of our time, Richard S. Tedlow, examines seven great CEOs who successfully managed cutting-edge technology and formed enduring corporate empires.
With the depth and clarity of a master, Tedlow illuminates the minds, lives and strategies behind the legendary successes of our times:
. George Eastman and his invention of the Kodak camera;
. Thomas Watson of IBM;
. Henry Ford and his automobile;
. Charles Revson and his use of television advertising to drive massive sales for Revlon;
. Robert N. Noyce, co-inventor of the integrated circuit and founder of Intel;
. Andrew Carnegie and his steel empire;
. Sam Walton and his unprecedented retail machine, Wal-Mart.
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